(FVV576) | Paid Search Strategist

(FVV576) | Paid Search Strategist

About Omnicom Media Group CanadaAs a leading global media communications company, with data at the core, Omnicom Media Group creates end-to-end solutions for clients, anywhere, swiftly and efficiently. OMG considers client business needs from the start and keeps consumer behavior at the heart of everything they do. They are compromised of the full-service media networks OMD, PHD and Hearts & Science, Touche; as well as Annalect (OMG's data and analytics division) and a number of specialty media communications companies.At OMG, we approach media in a way that creates experiences to connect with people, drive growth and make businesses stronger. As the world grows with opportunities, we react by combining innovation, creativity,



empathy and evidence to move faster, reach further and take smarter risks.Purpose of the Role:OMG is experiencing growth and seeking a talented individual to join our Performance team as a Paid Search Strategist. Reporting to a Director, the Strategist will be responsible for ensuring that all Paid Search Media deliverables are presented on time and of a high quality, and that all paid search advertising campaigns meet client objectives. This position will work closely with the Account Management and the Client Strategy & Development teams.The Role & ExpectationsThe Search Strategist will ensure that paid search advertising programs are tasked properly, completed as scheduled and meet or exceed all client goals. A successful Search Strategist will have great attention to detail and be able to take complete ownership of the process of getting tasks completed to bring value to our clients.Responsibilities:Possesses in-depth understanding of Pay-Per-Click (PPC) campaign management and optimization practicesMonitors the latest trends in Search and Amazon,



as well as technologies in order to improve campaign performance and provide recommendations on how clients can best leverage new tools and servicesExhibits solid communication skills in order to effectively present strategic and tactical plans to clients and internal teamsDemonstrates understanding of and ability to facilitate and manage forecasting, budgeting and pacing, campaign creation and optimizationDisplays understanding of business concepts and client objectives in order to identify campaign expansion opportunitiesDisplays organizational capabilities to track progress, execution and consistency of campaignsDisplays advanced organizational skills in order to manage to set 90-day execution plan(s)



to achieve key metrics (KPI’s)Possesses well developed analytical ability to extract insight from data and plan next steps across multiple marketing mediums·Support junior team membersPerforms various other duties as assignedKey Qualifications:Bachelors degree in marketing, advertising, communications, marketing, public relations, MIS or stats preferredMinimum 1 year of work experience, managing programs focused on delivering and optimizing paid search campaignsUp to date AdWords CertificationsBe a proactive self-starterBe a team playerThe ability to proactively prevent issues and produce solutions when neededPossess a desire to work for a fast-paced, results-based companyHave strong program management and organizational skills being able to manage multiple projects at onceBe confident in analyzing and acting on marketing dataAbility to effectively communicate processes and tactics to clients, peers,



and junior members of the teamExperience working with Microsoft Office products including Excel and PowerpointDiversity & Inclusion:Omnicom Media Group Canada is committed to having a workplace that respects diversity and inclusion as reflected in the various designated groups. This respect must be demonstrated by our team members, our leadership, our client services and within our employment practices and relationships with all stakeholders.If you are interested in joining our team in Toronto, please submit your resume and cover letter/email to [email protected]

The original job offer can be found in Kit Job:
https://www.kitjob.ca/job/90577294/fvv576-paid-search-strategist-greater-toronto-area/?utm_source=html